The "raison d'être" of any project in our industry is to attract visitors to spend some of their leisure time on the site.

The first measure of performance of a visitor attraction is the attendance.  Together with per capita spending, which is driven by length of stay, it forms the basis of revenue generation. 

The goal of every owner and operator of a leisure site is to attract visitors in significant numbers and to grow or stabilize attendance at a level sufficient to generate an appropriate return on their investment.

Imaginvest work s with leisure sites of various attendance levels, from 50,000 to 12 million visitors annually. Each level of attendance has specific problems to resolve, and our professionals know how to advise on the specifics of your situation.

Returning visitors year after year is the best proof of success. Our clients appreciate the fact that Imaginvest has contributed to ensure their facility is attractive to visitors year on year.

The Imaginvest approach is based upon detailed market analysis and rigorous benchmarking.  Discerning investors recognize the benefit of understanding the available market to ensure that their offer meets market demand and is appropriately targeted and dimensioned.

These items are only some of several hundred parameters used by Imaginvest in the development of a successful visitor attraction:

Transforming potential visitors into actual clients requires professional marketing initiatives.  Imaginvest prepares the tools for an appealing branding and strong marketing campaign simultaneously with the development and design process.